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Individual Insurance Company Reputations Better Than Overall Industry

Consumers Want Great Service And Social Responsibility, Ipsos Survey Shows

Supplement Use Remains Strong; Consumer Confidence Declining

Nearly Two-thirds Of American Adults Take Dietary Supplements

The Media Audit: New Study Indicates Pager-Like Device May Be Reason For Lower Listening Levels With PPM

AP/Ipsos Poll: Americans May Be Overweight, But Poll Suggests They Read Food Labels

Ads Good Enough to Eat: 8 Ways to Increase TV Commercial Recall Probabilities in the Food Category

Advertising in 10 Seconds or Less

An Estimated 45 Million Americans Would Use Their Credit Or Debit Cards For Purchases Of Less Than $5

Survey Reveals Nearly 20 Million Americans Purchased Items Online For Less Than Two Dollars In The Past Year

Central Location Testing: Still Golden In Its Golden Years

New American Food Trends and Eating Habits

Concerns about healthy eating and obesity are reshaping both American attitudes and consumption habits.

Qualitative Research Specialist Joins Ipsos

Experienced Moderator Kate Danaj Adds Qualitative Consumer Research Expertise To Ipsos