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CHANGE OR BE CHANGED: Unlocking Brand Success in 2023
CHANGE OR BE CHANGED: Unlocking Brand Success in 2023 NYC
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Three keys to unlock brand success: shaping EXPECTATIONS, integrating CONTEXT, acting with EMPATHY
Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.
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Insights and solutions to help you be more inclusive
Ipsos is committed to helping organizations create more inclusive products and services and communicate in a way that better recognizes, engages and represents all women.
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Exploring the nuances: How Gen Z females differ in behaviors and values
A deep dive into digital behavioral data reveals key differences that separate Gen Z females living in the USA from those living in Europe.
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Consumer patterns are as confusing as the economy itself
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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Short Form Videos: Tips for Brands & Advertisers
Listen in as we share new research insights exploring consumer usage and attitudes, as well as tips for brands on ways to grow engagement.
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Philip Ryan named as Managing Partner at Ipsos Strategy3
In his new role, Ryan will guide Strategy3’s innovative consultancy practice
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Ipsos Update – March 2023
Advertising, love, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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[WEBINAR] What the Future: Purpose
Join us on April 4 to hear how social change, technological advances, political backlash and more will shape the future of corporate purpose, and what that means for brands and services, from consumer goods and luxury to entertainment and wellness.
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Making Belonging Joyful: Inclusive representation in advertising to grow brands
A brilliant effectiveness case study on the power of positive representation done well, with the use of entertainment, joy, and brand consistency.