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New Leadership Appointments with Ipsos Public Affairs
Clifford Young, John Vidmar and Julia Clark Step into New Roles in the United States
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Millennial Moms Creating New Media Patterns
Whether searching for content to share with their children or multi-tasking during family television time, Millennial Moms increasingly turn to digital sources
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New Tool from Ipsos SMX Increases Mobile Engagement
Mobile Web App Optimizes Online Community Experience Through Responsive Design
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Helping Others Important in Driving Women's Sense of Self-Worth
Majority of Women View Self-worth as Most Important to Their Success
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The Future Is Now: New (and Incredible) Customer Experience Technologies to Know About
Science fiction has become a practical reality — don't get left behind! Wearables, geo-fencing, and instant payments have created opportunities to produce engaging and immersive customer experiences.
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The High Price of Customer Satisfaction
Most managers believe that customer satisfaction is linked to higher business performance. As a result, "satisfaction guaranteed or your money back" has become the standard promise for businesses around the world.
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Ipsos Launches Insight Accelerator to Expedite Innovation Process
Latest Offer from Ipsos InnoQuest Creates and Tests Insights and Ideas Consecutively in Just Two Days
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Most Americans View Features of Reloadable Prepaid Cards as Good for Consumers
Convenience, Flexibility, and Fixed Spending Limit Seen as Top Benefits