Healthcare

[WEBINAR] Dealmaking 2026: What’s Changing, What’s Not, and How to Position for the Next Wave
Healthcare Events replay

[WEBINAR] Biopharma Dealmaking 2026: Trends, Shifts, and What Comes Next

In this webinar, Ipsos will frame the latest dealmaking trends using recent transactions and market data, followed by a moderated discussion with active investors on what is changing in valuation, deal structures, and decision criteria, and what this means for pharma acquirers and innovator biotechs preparing for partnering conversations.
Healthcare Survey

DTC Ads Work for Prescription Drugs

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Healthcare Survey

Doctors Play Key Role in Sales of Non-Prescription Drugs

Doctor's Role Greatest When Rx Product Moves To OTC, Reveals Ipsos PharmTrends174
Healthcare Survey

Can Drug Advertising Make You Healthier?

Finding the answer is not so easy, reports Ipsos PharmTrends
Healthcare Survey

Compliance Through Direct-to-Consumer Advertising?

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Healthcare Survey

Mail Order Becomes More Important To Prescription Purchasing

Rising Costs Of Prescription Drugs Forces Consumers To Seek Savings, Reveals Ipsos PharmTrends
Healthcare Survey

Sufferers Across A Range of Medical Conditions Often Suffer From Allergies As Well

Choice Of Treatment Can Vary Widely, Ipsos-Insight Research Finds
Healthcare Survey

Direct-to-Consumer Advertising

Making It Count
Healthcare Survey

DTC Ads for Prescription Drugs are Proving Their Worth

Six years of consumer purchase trends support their effectiveness, reveals Ipsos PharmTrends174
Healthcare Survey

Empowered Patients a Growing Force

The drug marketer's "new reality"
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