Society

As political fights continue to roil American society, how do responsible stewards prepare their organizations to navigate ideological consumers?

Why listen in? Politics isn’t the lane most business leaders feel comfortable in. But, with the 2024 election coming into focus, the risks are high, and business leaders and executives must consider these dynamics for their businesses.

Each month, Ipsos tracks attitudes of consumers in 29 markets on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.

As 2023 draws to a close, Ipsos looks back on another year of living in “interesting times.” Here are the five big picture trends that truly changed the country.

We examine how brands will make positive contributions to our lives and the world around us in 2024.

Join Ipsos for our KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.

The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index in Q4 2023 falls, returns to levels from late 2022 and early 2023

Revisit our webinar to hear about living and working in an uncertain and fractured world, and the ramifications this could have on businesses, brands, and citizens/consumers.

Join the Ipsos polling team for our regular briefing on the data and trends transforming the country.