Besides several regional surveys, our team conducted a national poll two weeks before the elections. Although a significant part of the voters were still being undecided, this poll clearly indicated SYRIZA as the winning Party.
More importantly, the poll captured significant ‘qualitative’ aspects suggesting that SYRIZA had a momentum that would lead to clear win:
- The based-in-fear campaign of the governing party, New Democracy, had not been as effective as intended.
- Those concerned by the continuation of austerity measures clearly outnumbered those concerned by the uncertainty of a new government that had declared a more firm and assertive stance towards the EU and IMF.
Moreover, the poll indicated that SYRIZA was decreasing the gap in traditionally more conservative sub-groups such as the aged 65+, housewives and farmers.
In addition to the pre-elections polls, professor Elias Nicolacopoulos, Ipsos’ leading political analyst, and Emmanouela Costopoulou, Research Director, were part of the team of analysts conducting and commenting the exit poll conducted on behalf of MEGA Channel, leading national TV channel.
How Ipsos predicted the exit poll right in India?
Meticulous planning, statistical rigour, high quality data collection, sophisticated analysis techniques and in-depth knowledge of doing it across the world, are the key five success factors for the success of News18-Ipsos in predicting the 2019 general election of India most accurately.
Final Election Outlook 7 May 2019 in South Africa
With service delivery in the spotlight over the last few months, the most important post-1994 election in South Africa’s history will take place on Wednesday 8 May 2019 and, in spite of the electorate’s unhappiness about service delivery and other issues, it is unlikely that the low turnout figure and the phenomenon of ANC “stay-away voters” of the local government elections of August 2016 will be repeated.
[EVENT] 2019 Corporate Reputation Salon in San Francisco
September 26 - Each year, the Ipsos Global Corporate Reputation practice conducts interviews with over 150 leading communications and reputation executives globally to understand the trends, issues and concerns facing today’s reputation practitioners.
[WEBINAR] The Future of Beauty: thriving across the consumer decision journey
The Beauty industry is now more fragmented and disrupted than ever in history. Beauty companies are challenged to stay ahead and lead the trends, as well to best predict whether or not they’ve developed the next biggest innovation.