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Ipsos accelerates concept-product testing on Ipsos.Digital
Ipsos announces the launch of InnoCPT, Ipsos’ concept-product testing solution.
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Empathy: The new currency of Brand Connection
Isabelle Fortin shows how leveraging empathy-driven marketing can foster genuine connections with consumers and power creative effectiveness and brand success.
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Unlock Strategic Advantage with Ipsos' New Insights Agent
Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.
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Ipsos Partners with Stanford University to Pioneer the Future of Market Research with Synthetic Data
Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).
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Pangborn Sensory Science Symposium
Join Ipsos at the 2025 Pangborn Conference to connect with our global and local product testing experts and learn about the latest innovations in product testing.
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Transforming Research Through Synthetic Data
Synthetic data, powered by AI, is poised to transform the market research industry. The question isn’t if, but when and how.
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Ipsos launches GLP-1 PersonaBot, designed to support companies’ understanding of the consumer obesity treatment market
Ipsos’ latest AI-powered innovation offers unparalleled insights into the fast-moving consumer obesity treatment market – while reinforcing Ipsos’ position at the forefront of AI applications in market research.
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Ignite Growth with Collective Innovation
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.