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International Women's Day: Global opinion remains committed to gender equality, but half now believe it is coming at the expense of men
Ipsos unveils a new global study carried out in 32 countries in collaboration with the Global Institute for Women’s Leadership at King’s College London for International Women’s Day.
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Exploring the nuances: How Gen Z females in the USA and Europe differ in behaviors and values
A deep dive into digital behavioral data reveals Gen Z differences around the globe.
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HR and benefits leaders say employee wellbeing is more important to their company since 2020
With companies facing volatility and uncertainty in the form of inflation, fears of economic shocks, an ongoing pandemic, workforce erosion and
international conflict, it would be reasonable to think that well-being initiatives and strategies could decrease in importance and priority. -
Mobility: one in three European car owner could consider not having a personal car in the future
Europ Assistance (“EA”) today announced the international findings of their first edition of the Auto & Mobility Barometer. The survey was conducted by Ipsos, a global market research firm, among 6,000 people across six countries in Europe: Belgium, France, Germany, Italy, Portugal, Spain. It tracks Europeans mobility habits. The survey was taken between November 29th and December 9th, 2022
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Global Trends 2023
A free, data-driven research report of actionable insights into the key global trends driving the future for your business, government and organization.
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Global Trends in human behavior: Search for Simplicity and Meaning
Busy, stressful lives mean that people need time out
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Global Trends in Marketing and Advertising: The Enduring Appeal of Nostalgia
When the here and now is grim, people look to the past for comfort
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Global Trends in Reactions to Uncertainty and Inequality
Uncertainty makes future planning difficult for people and businesses
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Global Trends about Capitalism’s Turning Point
New ways of thinking are emerging about the role of businesses, economics and institutions