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Global Opinion Polls

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  • Society Survey

    Pragmatism and smart consumption values permeate the Chinese LGBT community

    BlueCity releases the 2022 LGBT consumption behavior and trend Insights report. Carried out in partnership with Ipsos, The report highlights rising pragmatism and a strong embrace of social values among LGBT consumer segments in China.
  • Luxury Publication

    Luxury, the time of transformations?

    How to surf between constants and changes.
  • Global predictions for 2023

    Following a very challenging couple of years in 2020 and 2021, many people around the world feel 2022 has been a little better. However, uncertainty about both short- and longer-term futures prevails. Global citizens are struggling to be optimistic about 2023 as most express concern about the state of the economy, the environment and world security.
  • Advertising Publication

    Advertising: finally… a 'Misfit' Christmas ad

    Christmas is a time of joy and coming together, of exchanging gifts and being with the ones that matter most to us. And while this year Christmas feels a bit different, with inflation and an impending recession to greet us in 2023, another staple we can always count on is Christmas advertising.
  • Consumers Survey

    Data Dive: Global consumer confidence softens in 2022

    In five infographics, we break down how inflation, the invasion of Ukraine, layoffs, and the pandemic, have people around the world feeling anxious going into the end-of-year shopping season.
  • Preference Center

    Manage your communication preferences from Ipsos

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