Insights Hub

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• Customer Relationship Survey

  Good Customer Service Best Way To Show Customer Appreciation

  Three-quarters (74%) of Canadian consumers say "good customer service" is the best way for companies to express appreciation for their patronage
  
  Notably, six-in-ten (62%) Canadians say the last time they "received great customer service" was within the past month
  
  Convenient hours of operation is a valued attribute in service by majority of Canadian consumers (97%)
  
  Majority (84%) of Canadians agree that one experience can make or break their relationship with a particular brand or company

  05.10.07
• Consumer Behavior Survey

  TD Visa Travel Survey

  Albertans (92%), Manitobans / Saskatchewanians (88%) Most Likely to Travel for Fun and Relaxation
  
  One-in-three Canadians (35%) Choose Europe as Best Vacation Destination to Send a Loved One; The Caribbean (22%) Strong Second Choice, with Australia and New Zealand (21%)Coming in Third
  
  Albertans (33%) and Saskatchewanians / Manitobans (30%) willing to spend the most on a holiday; Ontarians (35%) would spend the least

  05.10.07
• Trends & Prospective Survey

  Expedia.Ca Summer 2007 Travel Survey

  Travel One Of The Top Canadian Fantasies
  Half Of Canadians Are Planning To Travel This Summer; One-Third Are Planning A Paid Vacation

  05.09.07
• Politics Survey

  Despite Detainee Furor, Majority (53%) Say Defence Minister O'Connor Should Stay in Post

  Only 36% Believe O'Connor Has Been Negligent in Monitoring Afghan Detainee Treatment and Should be Sacked

  05.07.07
• Politics Survey

  Ipsos Quick Poll on BC MLA Compensation

  05.05.07

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

  Subscribe

• Politics Survey

  Race Tightens To A Virtual Tie

  The Contest Narrows to One-Point as Conservatives Decline and Liberals Improve in Seat-Rich Ontario and Quebec

  05.04.07
• Economy Survey

  Calgarians Side With Mayor Bronconnier In Critism Of Provincial Budget

  Seven-in-ten (69%) Calgarians Support Bronconnier In His Negative Reviews Of The Stelmach Budget
  Seven-in-ten (68%) Calgarians Also Say Province Should Not Put Restrictions On How Money Is Spent

  05.01.07
• Trends & Prospective Survey

  Given The Chance To Start Over, Most (71%) Would Get More Professional Career Planning

  Almost All Young Adults (95%) Have Turned To Parents For Career And Job Advice -- Yet Half (51%) Feel Their Parents Didn't Really Get Involved In Helping Them Find Their Job And Career Path

  05.01.07
• Politics Survey

  Steady As She Goes: Conservatives Remain Ahead

  Tories and Grits Tied in Volatile, Seat-rich Ontario and Quebec

  04.27.07
• Trends & Prospective Survey

  Eighty-Four Percent Say Canadians Becoming Less Patient About Lining Up

  "Registering At A Clinic Or Hospital" And "Checkout In Retail Stores" Tie As The Worst Places For Long Queues

  04.26.07
• Healthcare Survey

  Generational Divide: While Almost All (93%) Of Parents Say They're "Most Responsible" For Ensuring Healthy Youth, Only Half (53%) of Nation's Youth Agree

  Survey Findings Suggest Parents May Be Overestimating Healthy Living Practices of their Families as a New Perception vs. Reality "Generation Gap" Emerges

  04.26.07