Insights Hub

All content

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  Food & Beverage Publication

  FIVE Food Fact: Ethnic Canadian Consumption Habits

  Did you know that ethnic Canadians tend to eat dinner much later in the evening? In fact, South Asians consume dinner between 9-11pm! Ipsos FIVE captures ethnicity as part of our tracking study.

  05.10.17
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  Public Opinion Publication

  Public Perspectives: Understanding Canadians

  Ipsos’ biennial Understanding Canadians report examines how we live and work, our optimism for the future for ourselves and our children, and how our Canadian attitudes and expectations are changing.

  05.09.17
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  Ethnography Publication

  Because Real People Tell Little White Lies

  View this recorded webinar to learn more about the ethnographic spectrum, with a special deep dive into our award-winning approach to ethnography.

  05.04.17
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  Gaming Publication

  Gaming X,Y,Z Syndicated Study 2017

  Insights on Technology Use, Social Media, and Everything Lottery & Gambling Related Among Three Critical Demographic Groups

  05.01.17
• Reputation Publication

  Canadian Corporate Reputation Monitor (I-REP)

  This study helps clients to strengthen and protect their most important asset — their good name, and the reputation behind it.

  05.01.17

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

  Subscribe

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  Public Health Publication

  Public Perspectives: Ipsos’ 3rd Annual Canadian Mental Health Check Up

  Ahead of CMHA’s national Mental Health week, Ipsos Public Affairs explored the attitudes of Canadians toward their mental health in our third annual Canadian Mental Health Index.

  04.27.17
• Marketing Publication

  Understanding Perception & Experience

  In this video interview segment hosted by St Joseph Communications’ Michael Chase, we hear from Steve Levy who sheds light on a number of topics

  04.19.17
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  Media Measurement Publication

  #NotAJoke. Branded Entertainment Oscars Style

  February is a prime month for American brands looking to capitalize on two of the largest television audiences of the year – the Super Bowl and the Academy Awards. Unfortunately for the teams behind Best Picture winner Moonlight, and the incorrectly announced Best Picture winner La La Land, Price Waterhouse Coopers’ mishandling of the Best Picture Award winner envelope has overshadowed most of the stories to emerge from the evening’s events.

  04.08.17
• Food & Beverage Publication

  How Dinner is Changing to Suit Today’s Hectic Lifestyles

  Canadian Restaurant & Foodservice News, March 21, 2017

  03.22.17
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  Public Opinion Publication

  Public Perspectives: Canadian Views on Equality for Women

  Canadians among highest worldwide to believe that women have equal opportunities to men in the country

  03.08.17
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  Food & Beverage Publication

  Ipsos FIVE Monthly Fact: March 2017

  Companies across Canada rely on Ipsos FIVE’s daily tracking of what individuals eat and drink. Our robust sample detailing the consumption behaviour and attitudes of 20,000 Canadians annually trended over time, coupled with the experience and expertise of the FIVE research team, ensures that key business issues are addressed with actionable insights to help our clients uncover and capitalize on opportunities to grow their businesses.

  03.08.17