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Consumer Behavior

Canadian Views on Fast Fashion
Consumer Behavior Publication

Canadian views on fast fashion

When it comes to Fast Fashion, Canadians fully recognize the tensions every time they make a purchase.
Consumer Behavior Survey

No Signs of an Improved BC Economy This Back-to-School Season

Shoppers in BC Tell Us They Are Spending the Same as Last Year
Consumer Behavior Survey

Most Canadians Perceive Risk of Identity Theft

Few believe it will happen to them in coming years
Consumer Behavior Survey

The Paradox of Globalization

Global Consumer/Citizens Wrestle with Benefits and Pitfalls of Expanded Trade
Consumer Behavior Survey

One Half (52%) of Small Business Owners are
Going Green

Consumer Behavior Survey

Cash-Back Tops the List of Desirable
Credit-Card Rewards

Consumer Behavior Survey

Nearly One Half (45%) of Canadians Considering a Used Car as their Next Vehicle

Based on their Experience, Most (93%) Believe a Used Car is Reliable
Consumer Behavior Survey

For BC Consumers, Retailer Customer Service is King

Service beats out pricing, products and convenience in defining retailer excellence.
Independently owned retailers are most likely to be viewed as excellent.
Consumer Behavior Survey

British Columbians Placing Less Emphasis on Environmental Factors in Store Choice Decision

BC retailers could be doing a better job at communicating their environmental actions as half of
residents (46%) rate their performance as poor
Consumer Behavior Survey

Home Purchasing Intentions Move Full Steam Ahead

Nine in Ten (91%) Once Again See Buying a Home as a Good Investment
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