Consumer Behavior


Normal Programming Will Resume Shortly... For Those That Notice?

Almost One-Half of Time Spent Online is Multi-Tasking--44% of Canadians are Online While Conducting Other Activities, Such As Watching TV, or Listening to the Radio Time Spent Online Continues to be On Par with Television Watching, Although Skews Heavily Toward the Younger Generation

Almost Three-Quarters (70%) of Online Canadians Have Visited a Healthcare Website in the Past Year

One-Half (51%) of Online Canadians Find Their Own Diagnosis on the Internet Is Usually Correct
After Consultation with a Doctor

Current Economic Conditions Are Already Impacting Banking And Finance Activities of Canadians Aged 25 to 54

Six-in-Ten Canadians Aged 25 to 54 Are Paying More Attention to the Service Fees They Are Being Charged (65%) and Are Actively Looking For Ways to Reduce Their Fees (59%)

Despite Recession, Majority Intends to Spend Same (51%) or More (7%) This Year on Holiday Gifts

Three Quarters (72%) Approve of Santa's Performance This Year

Online Canadians' Inactive Accounts Could Put Them at Risk of Fraud Identity Theft

Seven in Ten (73%) `Concerned' About Falling Victim to Identity Theft, Safety of their Personal Information (69%)

Most (83%) Small Business Owners Say They Have a `Better Quality of Life' Since Starting their Business

Despite Stress, Time Commitments and Financial Uncertainty, Almost All (92%) Say There are More Rewards than Downsides in Running their Business

British Columbians Expect Home Prices to Keep Falling, Say It's Not a Good Time To Sell

Majority (57%) Expect Housing Prices to Lower Further Over the Next Year
Eight-in-Ten (78%) Say It's Not a Good Time to Sell a Home