Consumer Behavior


Dйmeler le Web: Les Faits Concernant Les Enfants et Internet

Plus de 50 % des adolescents ont vu des sites avec du contenu inappropriй et un tiers des adolescents s'est vu demander de divulguer des renseignements personnels sur Internet; les parents canadiens sous-estiment а quel point les adolescents sont confrontйs а des situations 171risquйes187 sur Internet

Many Canadians Look For Help When It Comes To Career Planning

One In Ten (8%) Have Required Career Planning Assistance In The Past Year
If They Were To Start All Over Again, Two-Thirds (65%) Would Get More Career Planning Or Job Information

Grilled Cheese Beats Out PB&J As Kids' Most Preferred Sandwich

Wonder Bread Parent Survey Finds Kids Are More Likely To Choose White Bread While Parents Would Prefer They Ate Whole Wheat

Canadians Talk About Their RRSPs And Retirement Savings Plans

Saving And Investing For Retirement Is A Top Priority For First Time Since 1999...

Many See No Need To "Retire" Their Debt Before They Retire From Work

Half (48%) Are Of The Opinion That It Is Not Essential To Be Debt Free In Order To Retire
One In Three (33%) Retired Canadians Have Debt - With Average Of $35,500
Four In Ten (44%) Say That They Never Planned On Paying Off Their Debt Before They Retired

Dose Readership Study

Conducted by Ipsos Reid for Dose

Identity Theft A Major Concern For Most Canadians:

Most Canadians Feel Information Available To Guard Against Identity Theft Is Not Fully Adequate

Nearly Half (45%) Of Canadians Have Not Prepared A Will

And, Half (47%) Have Not Discussed Their Final Wishes With Their Family