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[WEBINAR] The Consumption Audit: Consumer Truths Behind Changing Consumption
Food & Beverage Webinar

[WEBINAR] The Consumption Audit: Consumer Truths Behind Changing Consumption

Join Ipsos for an exclusive preview of Canada CHATS 2027, our 13th annual Consumption Habits and Attitudinal Trends Report, as we audit the beliefs, behaviours, and tensions shaping food and beverage consumption today.
Consumer Behavior Survey

CANADIANS OFTEN KNOW THE BASICS OF TIRE CARE, BUT DON'T ALWAYS PUT THIS KNOWLEDGE INTO PRACTICE

Almost All Canadian Drivers (96%) Consider Checking Tire Pressure an Important Aspect of Vehicle Maintenance. Yet, Less than Half of Drivers (45%) Check Their Tire Pressure Monthly or More Often
Consumer Behavior Survey

THE FINANCIAL HEALTH OF AIRLINES (66%) ARE A BIGGER CONCERN TO CANADIANS THAN THE THREAT OF TERRORISM ON FLIGHTS (52%)

Six-in-Ten (62%) are Worried that the Maintenance Standards of an Aircraft Might Cause a Failure of the Plane they are On
Consumer Behavior Survey

WHILE, NINE-IN-TEN (86%) CANADIANS ARE NOT WORRIED ABOUT FLYING TO A CANADIAN DESTINATION, FOUR-IN-TEN (44%) ARE WORRIED ABOUT FLYING TO A DESTINATION IN THE U.S.

Six-in-Ten (60%) Agree That with All the Travel Bargains Available it's a Good Time to Fly
Consumer Behavior Survey

Investors Group National Survey Shows Canadians Favour Local Initiatives over National Causes for Community Investment

Investors Group National Survey Shows Canadians Favour Local Initiatives over National Causes for Community Investment
Consumer Behavior Survey

EIGHT-IN-TEN (78%) CANADIANS WOULD FEEL SAFER WITH AN AIR MARSHAL ON FLIGHTS

Seven-in-Ten (72%) Believe that the Federal Government should Cover the Cost of Providing Air Marshals on Canada's Airlines

Two-Thirds (67%) Say they Would be More Likely to Fly if they Knew an Air Marshal was on Board
Consumer Behavior Survey

THE VIEW OF THE BOARDROOM

CEOs Assess Their Board of Directors and Issues
Consumer Behavior Survey

MOST (87%) CANADIANS HAVE NOT ALTERED PERSONAL SPENDING SINCE THE TERRORIST ATTACKS

However, One In Ten (9%) Say They Have Spent Less as a Result of September 11th , While 16% Plan to Spend Less Over the Next Few Months
Consumer Behavior Survey

THE TALENT GAME: ATTRACTING AND RETAINING EMPLOYEES

Improved Employee Benefits Tops The List As The Most Important Thing Employers Could Offer Employees (70%) To Stay or Leave Their Current Work Place, Followed by an Extra Week of Vacation (66%)
Consumer Behavior Survey

CANADA'S TOP CEOS DETERMINE THE MOST ADMIRED AND RESPECTED CANADIAN CORPORATIONS

The Seventh Annual Survey of Canada's Most Admired and Respected Corporations Ranks Bombardier on Top Followed By Royal Bank and BCE Inc.
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