Consumers

[WEBINAR] 2025 KEYS: The Year in Review
Consumers Events replay

[WEBINAR] 2025 KEYS: The Year in Review

Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.
How to Get Your Big and Small Data Together with Data Hybridization
Big Data Publication

How to Get Your Big and Small Data Together with Data Hybridization

Data hybridization brings together structured and unstructured data to help brands gain market advantage.
Ipsos wins mystery shopping award for fourth year in a row
Consumers Survey

Ipsos wins mystery shopping award for fourth year in a row

Ipsos is one of the winners of the 2022 MSPA Americas Shoppers’ Choice Awards
vantage-feat
Food & Beverage Publication

Vantage 2022: The New Dining Frontier

Revisit our on demand webinar to hear new research insights exploring challenges faced by Canada’s foodservice industry, and tips to empower forward looking strategies.
Inflation is Canadians’ Top Concern – Here’s What You Need to Know
Economy Publication

Inflation is Canadians’ Top Concern – Here’s What You Need to Know

We share a three-part strategy to help marketers manage their inflation sensitive innovation pipeline.
Vantage 2022: The New Dining Frontier
Consumers Webinar

[WEBINAR] Vantage 2022: The New Dining Frontier

Join Ipsos’ Asad Amin for a complimentary webinar for research insights to empower your 2022 Foodservice strategies.
Vantage 2022: The New Dining Frontier
Consumers Survey

Vantage 2022: The New Dining Frontier

Join Ipsos’ Asad Amin for a complimentary webinar for research insights to empower your 2022 Foodservice strategies.
ESOMAR: Fulfilling the Consumer’s Quest for Meaning
Consumers Event

ESOMAR: Fulfilling the Consumer’s Quest for Meaning

Every year, brands spend over $560 billion (and counting) to convince us to buy their products. Yet, as consumers we have become insensitive to most advertising.
Why Brands Need Social Insight Beyond Mainstream Social Media
Social Media Publication

Why Brands Need Social Insight Beyond Mainstream Social Media

Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.
Five Ways Artificial Intelligence Supercharge Your Social Insights
Social Media Publication

Five Ways Artificial Intelligence Supercharge Your Social Insights

Advances in machine learning and data science techniques have made social data more valuable and actionable for marketers and insights pros.
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