Read how Ipsos helped Telenor develop a new universe of ads and tested an ad campaign for a new product benefit using Creative|Spark and qualitative focus groups.
In this paper, we explore whether a shift to remote patient management has impacted doctors’ perceptions of health care technologies and consider whether these ways of working will continue in the future. Here, we present to you the latest insights from the study.
Globally, 35% think that their country is divided by “culture wars”, but despite this, there is a wide variation in opinion when looking at individual countries. Here, you can get the most important insights on the survey results.
In connection with the G7 Summit back in June 2021, Ipsos conducted a survey on behalf of Women’s Forum. Read the most important insights from the Women's Forum Barometer here, or download the full report below.
A new global Ipsos study conducted with the World Economic Forum explores attitudes to sports and finds that globally, most people would like to practice more sports but say they lack time to do so. This article presents the most essential insights.
Here, we present our monthly round-up of research and thinking with featured topics such as obesity, sustainability, populism, youth skills and the Tokyo Olympics. We also take a closer look at the latest research from Russia and Africa.
