Insight Hub

All content

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  Global Advisor Survey

  Ipsos Global Study Reveals Strong Nostalgia Worldwide

  Many Believe Life Was Better in 1975 Than in 2025

  20.11.25
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  Customer Experience Publication

  India Rewrites CX Rules

  How Indian expectations are reshaping the definition of customer experience, and setting new benchmarks

  17.11.25
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  What Worries the World Survey

  Public perception about India’s future further boosts in October

  Ipsos What Worries the World Global Survey

  12.11.25
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  Brand Image Publication

  IndiaSpiration_How India inspires luxury brands

  ‘Brand India’ - luxury that respects tradition while shaping a global identity fit for contemporary luxury.

  06.11.25
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  Climate change Survey

  COP30: Indians and Asians Expect It to Be Effective, While Global Citizens View It as Symbolic

  Indians cite lack of enforcement, funding gaps key challenges to combating climate change
  
  Only 14% Indians aware of Belém as the venue for COP30
  

  05.11.25
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  What Worries the World Survey

  Global sentiment remains downbeat; Asia Pacific defies the trend

  Ipsos What Worries the World September India Report 2025

  29.10.25
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  Well Being Publication

  Protein Nation - India’s Next Wellness Revolution

  Protein is India’s wellness story of the decade—but its future lies not in flashy product claims but in genuine nutrition literacy.

  29.10.25
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  mental well being Publication

  The Daily Overwhelm

  Brands can pick up important cues by looking at why Indians are feeling stressed and how it is impacting their daily lives and health.

  24.10.25
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  INDIAN CONSUMER MARKET Survey

  Urban India Abuzz with Festival Shopping Excitement

  Ipsos IndiaBus Festival Shopping Survey 2025. Instore still the most preferred shopping format.
  

  21.10.25
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  Healthcare Survey

  13% awareness of GLP1 drugs among Indians

  US tops in highest awareness of GLP1 drugs – Ipsos Health Service Report 2025

  21.10.25
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  Essentials Survey

  Gen Z rattled by macro uncertainties: Ipsos Market Essentials August 2025

  Ipsos Market Essentials monitors how people across the globe navigate the new rules of engagement and the resulting impact on our state of mind, wallet, and future intentions.

  21.10.25