This global study highlights our misperceptions about the economy, population, the environment and other key issues.
Ipsos' latest Perils of Perception study shows which key facts the online public in Malaysia and 36 other countries get right about their society - and which they get wrong. Now in its fifth year, the survey aims to highlight how we're wired to think in certain ways and how our environment influences our (mis)perceptions.
Malaysian didn't quite get it right, and tend to be over apprehensive.
Ipsos’ latest Perils of Perception study shows which key facts the online public across 37 countries get right about their society – and which they get wrong. Now in its fifth year, the survey aims to highlight how we’re wired to think in certain ways and how our environment influences our (mis)perceptions.
If people’s perceptions are based on what they believe is truth, does that make perception as important as reality itself? In this issue of Curiosity, we shine a spotlight on perception, how very often it differs from reality and why that is.
New Ipsos study finds three quarters of Malaysians say they can spot fake news, but half of them admit they have discovered stories to be fake after they believed them to be true.
As the ASEAN bloc continues to grow and move towards greater economic integration, Ipsos has written a series of publications that are focused on Go to Market strategy in Southeast Asia.
In today’s fast-moving, shape-shifting world, it seems virtually every business, every marketer, and every researcher wants to be agile. But, what exactly does agility mean?
The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
Ipsos' recent Global Advisor study, carried out in 28 countries, finds that awareness of cyberbullying is increasing globally, up 9 percentage points from 2011.
Ipsos recently conducted an online study in 27 countries around the globe to explore the attitudes towards the FIFA World Cup 2018, to be held in Russia.
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