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Global Trends 2025
Global Trends

Global Optimism Declines According to Ipsos Global Trends 9th Edition

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  • Ipsos Update Publication

    Ipsos Update - October 2020

    Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
  • Brands Publication

    Dancing with Duality

    Achieving brand growth in a mindful and mindless world.
  • Corona Publication

    Taking a stand in the age of COVID-19

    A corporate communications perspective.
  • Coronavirus Publication

    Marketing in Changing Times

    Reassessing the eight motivators of purchase in the context of COVID-19.
  • Ipsos Update Publication

    Ipsos Update - September 2020

    Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.
  • Insights

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