What are people around the world most worried about as we head into the second year of the pandemic? While some regions and countries are lifting restrictions, others are once again implementing them. How can governments and organizations concerned about the greater good of society be sure they understand how issues are evolving and what it means for their citizens, voters, stakeholders and others?
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
By combining cutting-edge research expertise and AI technology, Ipsos fast-tracks smart questionnaire creation. The solution is now available in Ipsos.Digital, a DIY research tool offering clients fast, simplified access to global research capabilities and insights.
Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.
Are you looking for the ‘why’ and ‘how’ behind the data? Would you like to understand your target audience’s behaviour and attitudes? Or do you strive towards the most relevant and effective way to market your brand or product? Ipsos Understanding Unlimited translates data into usable, in-context insights for a complete understanding.
Combining the views of industry experts and using Ipsos insights, this paper looks at the importance of investing time at front end of the development process to drive better business results.
