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  Car Clinic Publication

  The Future of Mobility - Shared Mobility

  The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.

  26.10.18
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  Curiosity Newsletter Publication

  Curiosity Newsletter - October 2018

  If people’s perceptions are based on what they believe is truth, does that make perception as important as reality itself? In this issue of Curiosity, we shine a spotlight on perception, how very often it differs from reality and why that is.
  
  

  23.10.18
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  Public opinion Survey

  The Susceptibility of Singaporeans Towards Fake News

  Ipsos study finds that while 8 in 10 Singaporeans are confident that they can spot 'fake news', 45% admit that they have incorrectly believe 'fake news' stories

  28.09.18
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  Business Survey

  Global Business Influencers 2018

  Global Business Influencers represent less than 1% of the population. But, taking into account their influence, spending power, and the corporate budgets they control, they are a disproportionately important audience for B2B marketers.

  27.09.18
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  Brands Publication

  Last Impressions Also Count

  How to evoke an emotional response to leave strong branded memories. While we all know the importance of first impressions, this report highlights the significance of a good last impression.

  19.09.18

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  Brand Equity Publication

  The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

  This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.

  18.09.18
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  Business Publication

  Investing in ASEAN 2018|2019

  As the ASEAN bloc continues to grow and move towards greater economic integration, Ipsos has written a series of publications that are focused on Go to Market strategy in Southeast Asia.

  17.09.18
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  Public opinion Publication

  The Perils of Perception: Why We're Wrong About Nearly Everything

  A ground-breaking exploration of our misperceptions - informed by several exclusive Ipsos studies over 40 countries. Robert McPhedran, Associate Research Director at Ipsos Public Affairs, discusses why this is a must-read for Singaporeans.

  12.09.18
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  Public opinion Survey

  Same-Sex Relationships: Majority of Singaporeans Supportive of Penal Code Section 377A

  One in three Singaporeans say they are more accepting of same-sex relationships than they were five years ago, but 55% of all Singaporeans still support Section 377A of the Singapore Penal Code.

  10.09.18
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  Product Innovation Publication

  Four Ways Agile Research Will Evolve to Drive Innovation

  In today’s fast-moving, shape-shifting world, it seems virtually every business, every marketer, and every researcher wants to be agile. But, what exactly does agility mean?

  05.09.18
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  Public opinion Survey

  A Way to Get Away

  Taking vacation is a way to get away for a few days from the fast-paced modern world. But do we take all vacation days available to us? Do we fully disconnect when we are away? A new Ipsos Global @dvisor poll reveals opinions of citizens in 27 countries around the world about taking time off.

  31.08.18