As John Carroll of Ipsos MediaCT turns 40 this week, he considers what RAJAR tells us about what his fellow over-40-year-olds are listening to on the radio and the target market for the BBC.
New polling data from Ipsos in the UK taken May 15th – 19th 2026 reveals that although the British public are paying attention to Labour’s leadership manoeuvres they remain sceptical that any party has the answers to key policy issues.