As Special K changes its creative approach to advertising, what more do advertisers need to do when changing tactics? Tara Beard-Knowland of Ipsos ASI writes in Campaign.
New polling data from Ipsos in the UK, carried out 8-12 May 2026, following King Charles III’s state visit to the US, explores British public attitudes to the visit, and compares British and American perceptions of its impact on UK/US relations.
