Levelling up: what Britain thinks
The latest Ipsos research, polls and trends on what it means to level up the country
Bookmark this page for the very latest Ipsos research data exploring public opinion and expert insights related to Levelling Up. The Ipsos Levelling Up Index and the Levelling Up Diaries track the changes in public opinion towards Levelling Up.
Keep an eye out for upcoming updates!
The Ipsos Levelling Up Index
Ipsos has devised a Levelling Up Index to measure public perceptions and regional differences against each of the 12 missions within the Government's Levelling Up White Paper.
To read about specific data waves and the changes in public opinion towards Levelling Up, please click the links below.
- Ipsos Levelling Up Index - Phase 1
- Ipsos Levelling Up Index - Phase 2
- Ipsos Levelling Up Index - Phase 3
Podcasts
Ipsos UK Podcast: Politics Talk, a focus on Levelling Up
On this episode, Keiran Pedley and Holly Day are joined by Paul Swinney, Director of Policy and Research at Centre for Cities, and Dr Henry Kippin, Chief Executive of North of Tyne CA, to focus on Levelling Up. What does it all mean? What do the public think about it? What implications might Levelling Up have on the next general election?
Ipsos UK Podcast: Public & Society
Glenn Gottfried, Associate Director, Ipsos is joined by Zoe Billingham, Director, IPPR North to deep dive into Levelling Up (Phase 2). Drawing on data from the Ipsos Levelling Up Index, Glenn and Zoe set the scene on the policy, analyse the Levelling Up agenda, and offer up some suggestions of what might happen with Levelling Up going forwards.
Understanding Society 2022
Mission critical - Levelling Up, a balancing act
Holly Day, Senior Research Executive, Ipsos, writes for Understanding Society, discussing how the cost of living crisis has impacted regional and national Levelling Up priorities.
Prime Minister Rishi Sunak gave a ‘cast-iron commitment’ to prioritise levelling up in his first PMQs. In the face of an economic situation requiring ‘eye-wateringly difficult decisions’, what hope do the public have that living standards, high streets, and public services will prosper in the coming years? The public are pessimistic about delivery but the appetite for action is unlikely to lessen.
The Levelling Up Diaries
In anticipation of the Government's publishing of the Levelling Up White Paper in 2021, Ipsos followed a small group of people to better understand what it means to 'level up' among different communities across the UK. The group kept a diary, allowing us to understand what 'levelling up' means in practice for them and the area they live in. What will success look like and do they feel positive for the future?
More insights about Public Sector
