Meet Tomorrow's Business Travellers
Ipsos UK has worked wth American Express Global Business Travel to understand views of business travel among different generations in the UK and US
American Express Global Business Travel (Amex GBT) has partnered with Ipsos to understand views of business travel among different generations in the UK and US. To do so, we conducted a horizon scan of the drivers of change for this fast-evolving sector and supplemented it with a new survey of business travellers in the US and UK and expert consultations from Amex GBT and its customers to understand their views on some of the big changes that are occurring.
In the report we detail the context that is shaping the sector, before exploring the two axes of uncertainty that will shape tomorrow’s business travelers. We then detail what our survey reveals about what the needs of the business traveler of the future might look like. Key findings include:
- Business travel is popular across travellers of all ages: 69% across the US and UK agree that they look forward to work trips
- Generation Z (aged 18-28) views are more mixed, with this generation more likely to have experienced disruption to their work travel in the past year (45% compared with 36% for Millennials and 32% for Gen X). Half of Gen Z travellers also say they find travelling for work stressful (52% in the US and 47% in the UK), higher than for other cohorts
- The views of those working fully remotely are similarly nuanced, with 43% experiencing disruption, ahead of 39% for those working a hybrid pattern and 28% of in-office workers
Further detail can be found in the full report, available here.
Technical note
Ipsos UK conducted online surveys of 817 business travelers resident in the UK and 1,000 business travelers resident in the US, between 20 and 25 September 2024. A business traveler was defined as someone who has taken a flight for business purposes at least once in the past two years, or expects to take at least one flight for business purposes in the coming twelve months.
The online sample from which the business traveler sample was recruited is representative of the wider UK population aged 16-75, and the wider US population aged 18-75, using quotas on age, gender, region and working status. As the make-up of the business traveler universe is unknown in both countries, the data is presented unweighted. Comparisons between groups should be considered as an indicative read on the views of the wider population.
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