Business


Reputation Publication

The Business and Democracy Commission

Produced in partnership with Jericho and CIPR, the final report explores how companies tackle growing political and cultural demands while maintaining brand integrity.
Business Survey

The Royal Foundation Business Survey 2025

A new survey from Ipsos in the UK, in partnership with The Royal Foundation for Early Years, reveals that business leaders believe there will be an increased need for ‘human skills’ (self-direction, emotional self-management, adaptability, creativity, etc.) in the next 5-10 years (81%), but that many find it difficult to find employees with strong human skills (45%).
Business Survey

Meet Tomorrow's Business Travellers

Ipsos UK has worked wth American Express Global Business Travel to understand views of business travel among different generations in the UK and US
Brands Publication

Be Distinctive Britain

If Britain were a brand, what kind of shape would it be in? Has it lost its way, or is it still punching above its weight? Great Britain or not so Great Britain? Ipsos, in partnership with JKR and The British Chambers of Commerce surveyed 3,000 consumers and 1,100 UK business leaders to find out.
Election Survey

Businesses more likely to back Labour than the Conservatives to be the next government

Businesses place Labour above the Conservatives for managing the economy, and for helping people in work, according to a new Ipsos Omnibus poll ahead of the General Election.
Omnibus Survey

Amazon Future of Work & Career Development study in the UK

Understanding the perception on upskilling & education to facilitate career choices in the UK.
Politics Survey

Ipsos and Apella Advisors event: Labour and Business – how will public opinion shape the party's approach?

On Tuesday 19 March at the Ipsos and Apella Advisors event: Labour and Business – how will public opinion shape the party's approach?, we shared some polling Labour supporter attitudes to business.
Refugees Survey

Over half of Britons believe taking actions to hire refugees in the UK would have a positive effect as a solution to labour shortages

Tent Partnership for Refugees commissioned a survey conducted by Ipsos to find out what effect hiring refugees can have on labour shortages in the UK.
Business Survey

The death of the Business Card?

The custom of giving business cards could be on the way out according to this Ipsos Omnibus poll