Charities Rely Heavily On Who They Know More Than What They Know When Approaching Businesses For Support
Personal contacts are key to setting up business community partnerships, according to new research published today by Business Community Connections, in association with MORI. The research report - Business Community Partnerships: Fact or Fiction? - looks for the first time at the development of these partnerships from the charity perspective. The research was supported by KPMG and Crimson Publishing.