Political Attitudes in Great Britain, November 1996
MORI Political Monitor survey for The Times, with extra questions on the economy and the budget
MORI interviewed a representative quota sample of 1,515 adults aged 18+ at 152 sampling points across Great Britain. Fieldwork was conducted face-to-face on 8-11 November 1996, as part of MORI's regular Omnibus survey. Data are weighted to match the profile of the population.
Q1 How would you vote if there were a General Election tomorrow? IF UNDECIDED OR REFUSED AT Q1 Q2 Which party are you most inclined to support?
| % | |
|---|---|
| Conservative | 33 |
| Labour | 50 |
| Liberal Democrats (Lib Dem) | 12 |
| Scottish/Welsh Nationalist | 2 |
| Green Party | 1 |
| Referendum Party | 1 |
| Other | 1 |
| Voting intention percentages exclude 6% undecided, 2% refused and 8% would not vote | |
Q3 Are you satisfied or dissatisfied with the way the Government is running the country? Q4 Are you satisfied or dissatisfied with the way Mr Major is doing his job as Prime Minister? Q5 Are you satisfied or dissatisfied with the way Mr Blair is doing his job as Leader of the Labour Party? Q6 Are you satisfied or dissatisfied with the way Mr Ashdown is doing his job as Leader of the Liberal Democrats?
| Satisfied | Dissatisfied | Don't know | ||
|---|---|---|---|---|
| Government | % | 22 | 69 | 9 |
| Major | % | 36 | 55 | 9 |
| Blair | % | 49 | 28 | 23 |
| Ashdown | % | 45 | 20 | 35 |
Q7 What would you say is the most important issue facing Britain today? Q8 What do you see as other important issues facing Britain today? UNPROMPTED ANSWERS
| Q7 | Q7/8 | |
|---|---|---|
| % | % | |
| AIDS | 1 | 1 |
| Animal welfare | * | 1 |
| Beef/BSE/Mad Cow Disease | 1 | 2 |
| Common Market/EU/Europe/Single European Currency | 12 | 23 |
| Crime/law & order/violence/vandalism | 13 | 37 |
| Defence/foreign affairs | 1 | 3 |
| Drug abuse | 2 | 7 |
| Economy/economic situation | 9 | 19 |
| Education/schools | 11 | 42 |
| Housing | 1 | 8 |
| Inflation/prices | 1 | 5 |
| Local government/council tax | * | 2 |
| Morality/individual behaviour | 3 | 9 |
| National Health Service/Hospitals | 13 | 43 |
| Northern Ireland | * | 1 |
| Nuclear power/fuels | 0 | * |
| Nuclear weapons/nuclear war/disarmament | * | 1 |
| Pensions/social security | 2 | 13 |
| Pollution/environment | 1 | 3 |
| Pound/exchange rate/value of pound | 0 | * |
| Privatisation | * | 2 |
| Race relations/immigration/immigrants | * | 3 |
| Scottish Assembly | * | * |
| Taxation | 1 | 3 |
| Trade unions/strikes | 0 | 1 |
| Unemployment/factory closure/lack of industry | 23 | 41 |
| Other | 4 | 14 |
| Don't know | 5 | 3 |
Q9 Do you think that the general economic condition of the country will improve, stay the same, or get worse over the next 12 months?
| % | |
|---|---|
| Improve | 26 |
| Stay the same | 41 |
| Get worse | 26 |
| Don't know | 7 |
Q10 Can you tell me whether you are satisfied or dissatisfied with the way Kenneth Clarke is doing his job as Chancellor of the Exchequer?
| % | |
|---|---|
| Satisfied | 38 |
| Dissatisfied | 42 |
| Don't know | 20 |
Q11 On balance, do you agree or disagree with the statement that "in the long term, this government's policies will improve the state of Britain's economy"?
| % | |
|---|---|
| Agree | 34 |
| Disagree | 52 |
| Don't know/no opinion | 14 |
Q12-14 Now thinking about John Major, the Prime Minister, and Tony Blair, the leader of the Labour Party, which of the two do you think would be best at...?
| Major | Blair | Same | Neither | Don't know | ||
|---|---|---|---|---|---|---|
| Understanding Britain's problems | % | 27 | 47 | 10 | 10 | 6 |
| Representing Britain in Europe | % | 35 | 39 | 6 | 8 | 12 |
| Handling Britain's economy | % | 34 | 38 | 5 | 10 | 13 |
Q15 Do you think the Chancellor should or should not cut the basic rate of income tax by 1p in the pound in his Budget this month?
| % | |
|---|---|
| Should | 38 |
| Should not | 51 |
| No opinion | 11 |
Q16 From this card, can you tell me how likely you are to get along to vote in the General Election?
| % | |
|---|---|
| Certain not to vote | 9 |
| Not very likely to vote | 7 |
| Quite likely to vote | 11 |
| Very likely to vote | 15 |
| Certain to vote | 57 |
| Don't know | 1 |
Q17 Generally speaking, do you think of yourself as Conservative, Labour, Liberal Democrat, or what?
| % | |
|---|---|
| Conservative | 31 |
| Labour | 39 |
| Liberal Democrat | 9 |
| Scottish/Welsh Nationalist | 1 |
| Green | 1 |
| Other | 2 |
| Don't know | 4 |
| None of these | 10 |
| Refused | 2 |
Q18 Which party did you vote for at the last general election, in April 1992? If you are not sure, or did not vote, please say so.
| % | |
|---|---|
| Conservative | 32 |
| Labour | 33 |
| Liberal Democrat | 11 |
| Scottish/Welsh Nationalist | 2 |
| Green | * |
| Other | * |
| Did not vote | 14 |
| Too young | 4 |
| Can't remember | 1 |
| Refused | 3 |
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