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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Economist/Ipsos April 2012 Issues Index

    The April Economist/Ipsos Issues index shows that, this month, two fifths of the public (40%) place unemployment among the most important issues facing the country, the highest level of concern in over thirteen years, as the unemployment rate reaches its highest level in seventeen years.
  • Politics Survey

    Ipsos Global @dvisor Wave 30

    One in ten (10%) Britons rate the state of the economy as good, the same as in Japan and similar to French and Italian pessimism according to new research from Ipsos' Global @dvisor online survey conducted in 24 countries.
  • Politics Survey

    Being uncomfortable with social media

    Half of businesses feel their social media skills are either below their industry average or very poor, write Ines Nadal and Tara Beard-Knowland in Brand Republic.
  • Politics Survey

    The housing issue

    Housing is an interesting issue for pollsters, says Ben Page, Chief Executive of Ipsos.
  • Investors Survey

    Storytelling... and re-telling

    In her latest Campaign blog, Tara Beard-Knowland says storytelling is a compelling way for brands to communicate.
  • Investors Survey

    The buck starts here

    Jonathan Weeks blogs in Marketing magazine on the role of CSR for manufacturers and retailers.