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Londoners are positive about the capital, but worry about jobs and homes
A recently published Ipsos poll for London Councils sheds light on the perspectives of Londoners as the capital fast approaches the Olympic Games.
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Ipsos Political Monitor July 2012
The public view the Coalition as much less united than in 2011, according to the July Ipsos Political Monitor, and only 28% think it is dealing with the economic crisis effectively
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Salmond remains the Scottish Yes campaign's biggest asset
Research Director, Mark Diffley writes for the New Statesman discussing First Minister, Alex Salmond fortunes in the polls.
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Green shoots of a red revival in Scotland
In our latest opinion piece for Total Politics we discuss Scottish Labour's polling performance under new leader Johann Lamont and whether we should brace ourselves for a red recovery north of the border?
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Fewer Europeans and only half of Brits are going on holiday this summer
The proportion of Europeans planning to go away this summer is at record low (58%) with a smaller number of Britons (51%) says our latest research for Europ Assistance.
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Big (Data) is Beautiful
In his newest blog for MediaWeek John Carroll talks about the rise of server data, what it is and what implications it might have on future research.
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Lord Hodgson Charities Act Review
General public research conducted by Ipsos's charities team to feed into the Lord Hodgson Charities Act Review
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Work and the welfare system
The research was commissioned to help DWP implement Universal Credit by providing detailed information on views and attitudes to work, internet use and budgeting skills among a representative sample of claimants who would be impacted by the transition to Universal Credit.
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Making the most of the fuzzy front end
When it comes to new product development it's important to take a strategic view of the fuzzy front end, write Joe Marshall and Annie Tokatlian, Ipsos Marketing in Brand Republic.
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Better Measurement for Stronger Brands
When we combine market effects with attitudinal measures, we can build stronger brand relationships and more importantly, achieve a better business result.