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Labour seen as best party on looking after interest of women
Labour have opened up a 22 point lead over the Conservatives as the best party to look after the interests of women, according to a new Ipsos poll.
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And now for something completely...serious
Tara Beard-Knowland, Director at Ipsos ASI discusses in Campaign how hard hitting ads for social issues are using emotion, to generate both cut through and response. But is there such a thing as 'too emotional'?
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Ever improving satisfaction rates shown by the 2012 National Student Survey
In the midst of the recession, high unemployment, higher tuition fees and falling student application numbers, Higher Education courses are still highly rated by students according to the National Student Survey.
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The levels of support for councils
Ben Page, Chief Executive of Ipsos, asks if councils will be able to have a decent two-way conversation with the public as they juggle ever tighter spending decisions
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City of Edinburgh Council Staff Survey 2012
Ipsos Scotland has conducted periodic universal employee surveys for City of Edinburgh Council between 2000 and 2012.
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Exploring public attitudes towards the environment
Ipsos Scotland was commissioned by the SEWeb Project Partnership to conduct qualitative research to explore public attitudes towards the environment and inform the development of SEWeb.
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The international league of economic gloom
One in seven Britons (14%) believe the economy is in good shape according to our Global @dvisor poll carried out in 24 countries.
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Making the most of mobile advertising
Ines Nadal, Research Manager, Ipsos ASI looks at why despite the massive growth, mobile advertising has yet to find a formula that truly engages consumers.
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Public split on future of the Coalition
The British electorate is evenly split on the future of the Coalition according to an Ipsos poll for Sky News.
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Vince Cable preferred as Liberal Democrat leader amongst 2010 Liberal Democrat voters
Twice as many say they would be more likely to vote Liberal Democrat at the next election if business secretary, Vince Cable (12%) were leader of the Liberal Democrats rather than Deputy Prime Minister, Nick Clegg (6%).