Exploring public attitudes towards the environment
Ipsos Scotland was commissioned by the SEWeb Project Partnership to conduct qualitative research to explore public attitudes towards the environment and inform the development of SEWeb.
Ipsos Scotland was commissioned by the Scotland’s Environment Web (SEWeb) Life+ Project Partnership to conduct qualitative research among members of the general public. SEWeb is a website that enables the public to access environmental information from a range of organisations involved in environmental protection and improvement in Scotland. The aim of the project was to explore attitudes towards the environment and inform the development of SEWeb.
The research involved two focus groups with members of the public and a series of follow-up depth interviews with participants. The report can be accessed via the SEWeb website
