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Revolutionising Product Testing with Synthetic Data
Synthetic data is revolutionising industries from FMCG to financial services to tech by enabling simulations and augmenting data. But, many innovation leaders have fundamental questions about the validity of the processes and outputs.
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Britons are open to the use of AI in the NHS, but are split on whether it presents more risk or reward
The British public is comfortable rather than uncomfortable with a range of uses of AI in healthcare, particularly reminding patients to book follow-up appointments (61%), helping to identify potential health risks or early signs of disease via wearable devices (48%) and helping to identify those at increased risk of chronic illnesses (48%).
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A profession poised for AI transformation demands upskilling and leadership
AI presents the biggest opportunity for Chartered Accountants to deliver value, shape careers, and create interesting roles, but demands upskilling and leadership from the top to maximise its potential.
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Truth vs. Entertainment: The allure of news influencers
Our latest data reveals human attitudes in all their complexity. Presented at the Anthropy National Gathering, we carried out research to understand not just what news our country was consuming, but why.
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Understanding the state of cyber security in the adult social care sector and its supply chains
Findings from a project commissioned by DHSC to understand the state of cyber security in the adult social care sector and its supply chains have been published.
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Britons Divided on AI's Impact as UK Government Aims for Global Leadership
Three in ten (29%) believe AI will have a positive impact, while 26% say anticipate a negative impact (23% no difference).
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Easier access to GP practice appointments is now the public’s top priority for the NHS, overtaking resolving staffing issues
The public’s priorities for the NHS have shifted since May 2024. For the first time, making it easier to get appointments at GP practices is the public’s top priority for the NHS (38%). This is followed by improving waiting times for A&E (33%), reducing the number of staff leaving the NHS by improving working conditions (29%) and reducing waste and improving the efficiency of NHS services (29%).
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Navigating the AI Transition
Our research shows there is one essential factor that must underpin all efforts if the UK is to succeed in its AI ambitions: trust.
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Trust or bust: Realising the UK's AI ambitions
There is one essential factor that must underpin all the UK government's efforts in order for the UK to succeed in its AI ambitions: trust.