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Ipsos announces the successful completion of the acquisition of Synovate
Ipsos, the parent company of Ipsos, announced yesterday that it successfully completed the acquisition of the Synovate business to become the third largest global market research company.
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Ipsos appoints new Managing Director for Marketing
Ipsos today announces the appointment of Susan Malcolm as Managing Director for Ipsos Marketing in the UK.
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Economic gloom in Britain
Just one in ten Britons describe Britain's current economic situation as good according to new research from Ipsos' Global @dvisor online survey conducted in 26 countries.
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Ipsos MediaCT launches London MediaCell panel
Ipsos MediaCT is moving on to a test panel of over 350 respondents to passively measure their radio listening via MediaCell - Ipsos' mobile phone-based radio measurement system.
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Economic Pessimism in the G8
Just one in ten Britons expect the economy in their local area to be stronger in six months time according to the latest Ipsos Global @dvisor survey conducted in 24 countries
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People "get" recycling but not energy saving
Half of GB adults have heard and understood the messages about recycling their waste, however the wider and arguably more important changes in behaviour which would impact the environment positively remain less well understood.
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When celebrity endorsements go wrong
With 27% of consumers saying they would consider ditching a product if the celebrity endorsing it misbehaves, we look at the potential damage to brands by scandalous celebs.
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Perception is all when it comes to immigration
Bobby Duffy writes in The Sunday Times about public perceptions of immigration across Europe and its possible impact on a co-ordinated EU policy.
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Too Many Immigrants?
Seven in ten (71%) Britons say there are too many immigrants in the country and just a quarter (27%) believe immigration is good for the economy according to the latest Global @dvisor from Ipsos.
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Public attitudes to the nuclear industry
An Ipsos survey for the Nuclear Industry Association shows continued support among the British public for an energy policy that includes nuclear energy as well as renewables.