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Putting in the Effort: Why treating customers fairly is key to business success
Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.
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Consumers worldwide report experiencing higher prices
In 30-country survey, two-thirds say they now pay more for transportation, food and drink, and utilities than they did six months ago.
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The importance of ESG to MPs and Business Journalists
Findings from a new ESG module on the Ipsos surveys of MPs and business journalists show a direct relationship between ESG performance and business success.
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The Global Indian Pulse
Launched at World Expo in November, Ipsos's new report with HSBC takes a closer look at the behaviours and attitudes of Global Indians, the world's largest diaspora.
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Half of Britons disapprove of MPs having second jobs – but it depends on what the job is
While most Britons disapprove of MPs having second jobs, some professions are more acceptable
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Survey for British Business Bank on carbon emissions and UK SMEs
A new report published by the British Business Bank with research by Ipsos shows that awareness of net zero among smaller businesses is becoming significant (at nearly 60%), with around half of smaller businesses saying decarbonisation or reducing environmental impacts is a near-term priority.
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Essential Digital Skills UK 2021
For the third year, Lloyds Bank commissioned Ipsos to research the ‘Essential Digital Skills’ of the UK adult population and has launched the results from the first wave of research since the start of the COVID-19 pandemic. This research is conducted on behalf of the Department for Education and follows the launch of the Consumer Digital Index earlier in the year, which measures the digital and financial lives of the UK population.
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Global Commons Survey: Attitudes to Transformation and Planetary Stewardship
Latest findings from The Global Commons Alliance report on attitudes to transformation and planetary stewardship.