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In AI We Trust? How AI Is Impacting the Financial Sector
As buzz words go AI, or Artificial Intelligence, is one of the biggest. AI is creeping into our lives in ways we didn’t expect. But, do we trust it to perform when it comes to big decisions?
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The British are becoming more positive about the UK’s economy
The Ipsos Global Advisor Economic Pulse for May 2018 shows that the public have become more positive about the economy over the last year
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Rules for the perfect gift
‘Gifting’ is not a new concept in Marketing, but continues to be an important one. Whenever anyone gives a gift, they are expecting something in return - an appreciation perhaps, or a shared bonding moment. This is the principle of reciprocity
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Getting closer to SMEs: a six-step relationship builder for banks
Research Director Georgiana Brown has a six-step guide for banks on how they can build better relationships with SMEs. This article originally appeared in Global Banking and Finance Review Magazine.
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Public concern about plastic and packaging waste is not backed up by willingness to act
An Ipsos / King's College Polling Club survey finds public concerned about plastic waste but that consumers should not take most responsibility for a solution.
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Understanding local expectations and safeguarding your 'licence to operate' in the extractive industries
As extractive companies explore new geographies in order to satisfy growing and changing demands, the challenges to their reputation and licence to operate will become ever harder to predict. Understanding the local context, tracking emerging issues, addressing stakeholder expectations and measuring progress will be ever more vital to success.
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Drug pricing controversies are here to stay – what do consumers think?
Drug pricing has long been a key reputational issue for the pharmaceutical industry in the eyes of consumers. In light of recent media coverage of this issue, it is unlikely that perceptions are going to shift any time soon. However, many senior stakeholder groups are positive about the future of Pharmaceuticals.
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Show me the money
In a highly private topic matter tied up in the desire to project a certain self externally, untangling the complexities of financial management from the cultural eco-system it sits within has never been so important. Using two ethnographic case studies, we reveal the differences between what we say we do, and what we actually do.
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Data Massaging: the benefits of a good massage
2018 has arrived and with it a mine of data waiting for some attention!
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Open Banking – the great data giveaway?
Open Banking may deliver the envisaged sea change in the financial services sector, but trust will be a big factor in determining who will take advantage of the opportunities. Here, Paul Stamper explains why traditional banks might be best placed, and what the new players can do to compete with them.