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MORI Polls in the 1997 General Election - Archive
An index to the various polls conducted by MORI before, during and immediately after the 1997 election campaign
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Issues Index: Trends 1988-1997
Q What would you say is the most important issue facing Britain today?
Q What do you see as other important issues facing Britain today?
(Unprompted - combined answers) -
1997 General Election Panel Study, Wave 2
Second wave of a panel study of voter attitudes during the 1997 election campaign, conducted for the Independent on Sunday and the Sunday Mirror
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Thatcher's Children
Q1 How would you vote if there were a General Election tomorrow?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?
Base: 1,915 -
Political Attitudes in Gloucester
Q1 How do you intend to vote at the General Election on May 1?
(If undecided or refused at Q1)
Q2 Which party are you most inclined to support?
Base: 672 -
Times Election Poll - Week 2
Data on issues facing Britain and the best party on these issues, satisfaction with party leaders, voting intention and likelihood to vote.
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1997 General Election Panel Survey, Wave 1
First wave of our 1997 General Election panel survey, for the Independent on Sunday and the Sunday Mirror, covering voting intentions as well as attitudes on other electoral issues
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Public Support for Higher Education
The principle of government funding for higher education is sacrosanct according to
the British public, eighty eight per cent believe that government spending on higher
education is an investment for the future.