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Conquering Complexity: The ongoing revolution in oncology biomarker testing
The clinical management of cancer patients has undergone a remarkable evolution in the last 15 years, with the concept of personalised medicine now well-entrenched in the treatment paradigm.
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Only 1 in 5 think Boris Johnson is handling the situation between Russia and Ukraine well, but few think Keir Starmer would do a better job
Opinion is split as to whether Boris Johnson or Keir Starmer would do a better job at handling the situation in Ukraine while Britons are most likely to say neither
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Britons lack confidence in the thoroughness, independence and likelihood of disciplinary action from the Metropolitan Police investigation into Downing Street parties
Levels of confidence in the police investigation into alleged Downing Street parties are lower than when Britons were asked about their expectations for the civil service inquiry
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The public think that the standard of care of the NHS and social care have got worse over the past 12 months; however, they are slightly less pessimistic about the standard of care looking at the next 12 months
The Health Foundation has partnered with Ipsos to deliver a programme of research into public perceptions of health and social care over the next two years.
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More than half of Britons think the economy will worsen in the next 12 months
The Ipsos Political Monitor for January 2022 shows a fall in economic optimism.
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Three-quarters say findings of report into lockdown breaches is bad for the Prime Minister, the Conservative Party and trust in politics generally
6 in 10 Britons support Conservative MPs triggering a vote of no confidence in Boris Johnson but only 1 in 3 think it likely
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Ipsos Update - February 2022
Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos. Also find new state-of-the-nation publications from our Colombia and Russia teams.
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Money and Pensions Service (MaPS) Pensions Dashboards Programme, Qualitative Research with Potential Dashboard Users
The new report for MaPS aims to help guide and inform the development of pensions dashboards in the UK. The report focuses on insights from primary research, consisting of 110 qualitative in-depth interviews conducted with potential end service users.
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Start with the end in mind: A three-step segmentation remedy
Segmentation has often faced criticism for lacking effectiveness, but by starting with the end in mind organisations can ensure success.