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The Unrealised Potential of Digital Therapeutics in the UK
A recent Ipsos survey found that 50% of UK adults had, either now or in the past, used some form of health technology. By contrast, only 7% said the same about a tool that could be considered a digital therapeutic (DTx).
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Ahead of COP27, Britons want subsidies on environmentally friendly tech while few want higher taxes on non-renewable energy sources
Brits are most supportive of government subsidies for environmental technology, changing product pricing and incentives for green products/services to reduce climate change in a global Ipsos survey ahead of COP27.
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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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New survey about Sepsis shows low adherence to guidelines in Sepsis cases putting patients at risk
To mark Sepsis Awareness Month, bioMérieux and the UK Sepsis Trust revealed the results of a survey regarding healthcare professionals’ knowledge and practice in the management of sepsis. The findings demonstrate the need to increase awareness and education of sepsis care guidelines amongst healthcare professionals.
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The Perils of Prediction - A podcast with Ben Page
In this episode, you can hear our Global CEO Ben Page, and our Trends & Foresight Engagement Manager Rob Gear (both ably assisted by some voices from 1966) explain why and how we should take a different approach to facing an uncertain future.
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Welcome to the Metaverse
The metaverse: what it is now, what it will become and how you can be a part of it.
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Britons more comfortable talking about menopause than any other country but many lack knowledge of the subject
Menopause is something that all women on the planet will potentially experience in their lives and yet is still something of a taboo to many. New research by Ipsos across 33 countries looks at attitudes towards menopause around the world.
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Introduction to the latest Reputation Council Report
Some would think it an understatement to say that the latest Ipsos' Reputation Council sitting takes place against an uncertain global backdrop. We seem to be in a perfect storm of social, political, and economic upheaval – the war in Ukraine, supply chain bottlenecks feeding inflation, and the lingering impact of Covid-19 are but a few of the factors impacting the world.
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About the Reputation Council
Established in 2009, the Ipsos Reputation Council brings together senior communicators from some of the most respected corporations in the world.