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The perils of being a repertoire brand
Repertoire brands have it tough, but they can succeed if they stay mobile and memorable, writes Jonathan Weeks in Brand Republic.
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Ipsos and LGA launch initial consultation on benchmarking resident satisfaction
The Local Government Association has launched Local Government Inform, a new service to provide easy access for local authority staff and councillors to key data about their council and its area.
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Confidence in the housing market weakens amid the economic uncertainty
More people expect house prices to fall rather than rise over the next year, according to the latest Halifax Housing Market Confidence tracker.
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Reuters/Ipsos Political Monitor: October 2011
Economic optimism falls to its lowest point since December 2008 amid people's concerns about being able to pay the bills, retire as planned, and their children's job prospects.
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Ipsos MediaCT wins innovation award at research conference
Ipsos MediaCT's John Carroll and Gareth Deere have won the `Most Innovative' Prize at the Print and Digital Research Forum in San Francisco.
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SNP Conference: Ipsos Scotland Briefing Pack
As the SNP gathers for its first conference s a majority government, Ipsos looks at the rise in support for the party in recent times and considers key challenges for the future
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Benefits of corporate reputation still not understood in too many businesses
The latest Reputation Council report from Ipsos reveals less than half of Europe's most senior communicators have 'hard-wired' reputation into business managment.
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Reputation Council Insight & Ideas Report October 2011
This report explores the challenges of managing reputation in the age of austerity, further discussion of the case for reputation management in terms of the benefits and barriers, and looks from an internal perspective at the purpose and authenticity of company values.
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Blinking red light and cute little buzz, where has my BlackBerry friend gone?
Louise Brice of Ipsos ASI tells MediaWeek that according to our latest TechTracker, nearly 1 in 4 adults have had to go cold turkey during the BlackBerry outage.
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Ipsos announces the successful completion of the acquisition of Synovate
Ipsos, the parent company of Ipsos, announced yesterday that it successfully completed the acquisition of the Synovate business to become the third largest global market research company.