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Think BR: Don't twist the numbers
Measuring social media reactions to an event is an important way to evaluate a campaign, but a system of benchmarks is crucial to give the numbers meaning, writes Eoghan O'Neill in Brand Republic.
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Majority of Scots support gay marriage
The majority of Scots think that same-sex couples should have the right to marry, according to our latest poll for the Equality Network.
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Ipsos Political Monitor June 2012
The Ipsos Political Monitor shows continued loss of public confidence in their economic outlook and in George Osborne as Chancellor.
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Reputation Council Insight & Ideas May 2012
This edition includes views from senior communications
professionals from Latin America, giving the Reputation Council a more global perspective. -
Support for monarchy is at all time high
With Her Majesty the Queen's Diamond Jubilee this weekend, the British public's support for the UK remaining a monarchy is at a record high level according to our special Diamond Jubilee poll.
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Europe Sans Frontieres
Majorities in France, Belgium, Italy, Sweden, Spain and Germany want to reintroduce border controls, writes Bobby Duffy in the Wall Street Journal
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Economic optimism declines across the G8
Ipsos's latest international poll shows a distinct lack of economic optimism across the G8 countries. Across all eight countries, one in seven (14%) people expect their local economy to be stronger in six months time, falling from 20% two years.
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Survey of newly converted Academies
Half of all head teachers at recently converted academies have already made changes to the school curriculum, with a further 20% expecting to make changes over the next 12 months.
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Store brands gain ground on national brands
Heather McCarthy examines the effect of store brands' success on national brands in Brand Republic.
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The way we live now
New research for Ipsos for RIBA reveals the extreme measures some Brits take to squeeze into their homes and highlights what people really want and need from their homes.