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Public Attitudes to Science 2014
The UK public are as enthusiastic about science as they ever have been, with attitudes to science having come a long way over the past 25 years, according to the Public Attitudes to Science study for 2014.
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NHS Change Day - what factors help innovation to spread?
David Jeans and Emily Gray blog on the importance of NHS Change Day in helping spread innovation across the NHS.
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Ipsos Global Trends 2014: Navigating the new
Ipsos's Global Trends Report 2014 highlights ten key trends from the data we have gathered across 20 key countries and their implications for government, brands and business.
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Point of View: Facing the Music of Big Data
In this white paper, Ipsos explores the role of Market Research in Big Data and demonstrates how Big Data is not nearly as new and scary as it appears. The paper includes a range of Big Data case studies demonstrating the innovative work we've been conducting for clients as diverse as Google and HMRC.
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Behavioural Economics: from behavioural insight to Innovation
The use of behavioural economics in research has been a healthy injection to the market research industry, making sure that the quirks of human behaviour are not only acknowledged, but cherished.
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Global Diffusion of Healthcare Innovation - New Research
New Ipsos research, conducted on behalf of Qatar Foundation for Education, Science and Community Development, examines the factors that have fostered the adoption of healthcare innovation in eight countries: Australia, Brazil, England, India, Qatar, South Africa, Spain and the US.
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OMG! SMS hits 21
Daniel Welch of Ipsos Digital reflects on 21 years of SMS and its impact on market research.
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Evaluation of the BIG Lottery Fund Improving Futures Programme
Ipsos is working in partnership with Ecorys UK, Parenting UK and the University of Nottingham to conduct an evaluation of the BIG Lottery Fund's Improving Futures programme.
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Understanding customers: now and next
Welfare reform and new digital technology mean that housing associations must modernise the way they understand customers says Ben Marshall in his blog for 24dash.com.
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Payday lending advertising research
The Department of Business, Innovation and Skills (BIS) commissioned Ipsos to conduct qualitative research with a mix of participants who had considered using a payday loan and those who were payday lending customers.