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Six in ten Britons want schools to teach children about Britain’s involvement in the slave trade and its impact in the world today
People want to educate children about Britain's role in the slave trade and invest in the lives of ethnic minority groups in the UK, however Britons are less supportive of paying reparations to those whose ancestors were slaves
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Half of the public think Britain is heading in wrong direction
Half of Britons think the country is heading in the wrong direction - the highest proportion since the start of the year.
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Spending back sustainably
New research by Ipsos for Nationwide Building Society's Consumer Insights Panel highlights the barriers and facilitators of more sustainable consumption for the UK.
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Ipsos Update - October 2021
Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round up of research and analysis from Ipsos around the world.
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Ipsos Research Highlights - 6 October 2021
In our latest Ipsos Research Highlights we explore perceptions of both the Conservative and Labour parties, reactions to the tax increase and gender equality.
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Johnson and Starmer neck and neck on who would make ‘the most capable Prime Minister’ but public doubts about Labour persist
Boris Johnson and Keir Starmer are level with the British public on who would make the most capable Prime Minister
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Support for Government’s tax rise for NHS and social care splits opinion
Half of Britons doubtful it will improve NHS and social care, and most think even more funding will be needed
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Public attitudes towards offensive language on TV and radio
Ipsos was commissioned by Ofcom to conduct research to help them understand public attitudes towards offensive language on TV and radio.
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Two-thirds of public say firms should be allowed to tackle worker shortages by recruiting from overseas
Public attitudes to immigration are more positive than negative and most people would now support British businesses being allowed to recruit from overseas to address staff shortages, according to a new report published today (14 September).
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4 in 10 Britons think country heading in wrong direction but Johnson much more popular than Starmer among their own voters
The September 2021 Ipsos Political Pulse indicates the public are split along party lines when considering whether the country is headed in the right direction or the wrong direction.