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Major home testing programme for coronavirus will track levels of infection in the community
Partnering with Imperial College, Ipsos is leading a major programme for the Department for Health and Social Care to track the progress of the infection across England and improve understanding of coronavirus prevalence.
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Monitoring business performance during – and after – social distancing
In a world of social distancing and heightened health concern, it is critical that brands deliver an experience which takes responsibility for the wellbeing of their customers and employees. Delivering a standout customer experience during the crisis will inform consumer behaviour throughout – and perhaps long after – the outbreak. Here is how Ipsos can help.
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How to adapt your VoC programme during COVID-19
Continuing to engage with customers during COVID-19 is a strategic imperative. However, proceeding ‘as normal’ is neither empathetic nor likely to understand the full picture of changing customer experiences. Here we discuss how your brand must react to the functional and emotional needs of your customers.
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One month in: British public opinion on COVID-19
In a new blog, Rachel Burkitt and Anna Quigley review our recent polling, looking at how public opinion in relation to COVID-19 has changed over the past month.
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Signals #4: Understanding the coronavirus crisis
This fourth edition sees us continue to bring together our latest research on coronavirus and draws on our surveys, social media monitoring and the analysis of our teams around the world.
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Ipsos Issues Index: April 2020
In the first telephone-based Issues Index, Covid-19 tops the list of Britons’ biggest issues with an historically high score
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Multi-source Healthcare Data
The world of pharma business insight is likely to change as it embraces a multi-data source reality.
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Media in Context: The changing role of media in COVID-19 lockdown
This whitepaper explores changing media habits during the UK's COVID-19 lockdown and the opportunities if holds for media brands.
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Life under lockdown: coronavirus in the UK
Misunderstandings are widespread, and many are struggling with life under the new rules.
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Doing the right thing during these uncertain times will pay dividends for insurers
In these unprecedented times, it is tempting to stick your head in the sand. But as Jamie Talmage explains, for general insurers doing the right thing now will pay dividends in the long run.