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Global Happiness 2024
The new edition of Ipsos’ Global Happiness report finds there’s been a slight dip in happiness year-on-year as economic and political clouds loom overhead.
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Latest UK Opinion Polls: Government approval recent changes
Ipsos publishes the latest results of UK opinion polls and voting intention - updated 7 March 2024.
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The NHS overtakes inflation to become the biggest issue facing Britain
The February 2024 Issues Index reveals a rise in concern about the NHS to become the most mentioned important issue facing the county
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Almost seven in ten lack trust in Conservatives to handle issue of migrants crossing the Channel
But a majority do not trust the Labour party either on immigration, according to new Ipsos research.
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Masculinity and women’s equality: study finds emerging gender divide in young people’s attitudes
Views of men and women often differ more within younger - rather than older - generations according to new research from Ipsos and King's College London.
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Keir Starmer opens clear lead over Rishi Sunak as the most capable Prime Minister
Headline Voting Intention January 2024: Labour 49% (+8 pts), Conservatives 27% (+3), Liberal Democrats 7% (-6), Green 7% (-2), Reform UK 4% (-3), Other 5% (-1).
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Ipsos Predictions for the UK in 2024
As 2023 comes to an end, Ipsos asked the British public to look forward to what 2024 could bring. From a general election, to a general strike, heatwaves to aliens, what has next year got in store for us?
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The economy remains the most mentioned important issue facing Britain, while concern about inflation drops
The November 2023 Ipsos Issues Index reveals a drop in public concern about inflation and the NHS
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Despite pressures facing young families today, most parents take precious moments to play with their babies
Read the findings from the first report from the Children of the 2020s study - the first national long-term study of babies in over two decades - published today by the UK Department for Education and led by University College London in partnership with Ipsos and the universities of Cambridge and Oxford, and Birkbeck, University of London.
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The future of local delivery
The UK is facing rising demands for public services and the need to address social issues like homelessness, poverty, and mental health. However, regional disparity is a major concern, with regional imbalances ranking highest among advanced economies. Dr. Eleanor Carter, Research Director, Government Outcomes Lab, joined us to discuss how place-based policy initiatives can be improved and what policy-makers should consider to fully harness the potential of place-based policy making.