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Ipsos acquires MRBI, the leading polling and research player in Ireland
Jean-Marc Lech and Didier Truchot, Co-Presidents, announce today that Ipsos has signed an agreement to acquire Market Research Bureau of Ireland Limited (MRBI), Ireland's leading polling and research company.
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Conservatives lead Labour by 16 points in new Ipsos poll
Ipsos's July Political Monitor, has been released. It shows the Conservatives on 40% (+2), Labour on 24% (+3) and the Liberal Democrats on 18% (-1).
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Businesses show signs of economic recovery, but more banking support needed
Businesses, especially within the manufacturing and financial/business services sector, are showing early signs of recovery, with 22% expecting conditions to improve in the next 12 months, compared to 9% in November 2008.
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Ipsos awarded 2009 UK Business Superbrand, ranked 188 out of top 500 brands
Ipsos is now one of the top 200 Superbrands in the UK, ahead of other leading survey companies.
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RAJAR publishes findings of MIDAS 4
RAJAR (Radio Joint Audience Research Ltd) has released findings of its fourth survey of internet delivered audio services conducted by Ipsos
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Public Spending Index
Ipsos's first Public Spending Index looks in detail at the public's views and priorities and shows that most of the public do not think public services are run efficiently, and believe that efficiencies, rather than cuts, can save sufficient money.
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Quality Research Methods take centre stage at Ipsos
Ipsos today launched the Research Methods Centre (RMC) to build on its reputation for research of the highest quality
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Ipsos successfully achieves place on all lots and labels of new COI framework
Ipsos has been successful in achieving a place on all Lots and Labels of the new COI Market Research Framework - the only agency to do so.
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ASI Reflections: The Pocket Knife Effect
Too many tools can overcomplicate and under deliver. How to maximise your ad spend by sharpening your media mix.
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The Ipsos Global @dvisor
This second edition of the Ipsos Global @dvisor deals with how the disruption caused by the economic crisis is affecting the financial and CPG insdustries; and how it is precived by citizens around the world.