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Dead Trees and the Death Narrative
Andrew Green, Global Head of Audience Solutions, Ipsos Connect, blogs on the so-called ‘death narrative’ – the notion that printed newspapers (the ‘dead tree’ editions) will eventually disappear.
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Sir James Dyson and Sir Martin Sorrell voted joint "most impressive business person" by their peers
Sir James Dyson and Sir Martin Sorrell are the joint most impressive business people in Britain at the moment, according to the most senior figures in top UK companies.
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Senior business figures optimistic about business prospects for 2016
The majority of leaders of the UK's biggest companies are optimistic about prospects for their company in 2016 according to a new Ipsos study.
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More than four in five business leaders hope for "remain" vote in EU referendum
More than four in five British business leaders hope voters will vote to "remain" in the forthcoming EU referendum according to a new Ipsos study.
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Energy - the quest for a licence to operate
International research from Ipsos Global @dvisor and expert commentary from our Reputation Council members underline the growing challenge facing the worldwide energy industry, says Robert Knight.
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Who's Killing Creativity Now?
In the current media, brand and communications landscape, market research has long been accused of killing creativity. In this thought piece Ipsos Connect's Tara Beard-Knowland looks at the increasing tension between the need for personalisation versus data science.
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Ipsos Connect Tech Tracker Q4 2015
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
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Key travel trends for 2016
TripAdvisor's latest TripBarometer study conducted by Ipsos Loyalty reveals key travel trends for 2016.
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Barriers and concerns to boosting construction in the UK
Andrew Croll explores construction industry leaders' views on the challenges facing UK infrastructure development
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The Future is Hybrid
Andrew Green blogs on the future of audience measurement and research in a multi-screen streaming TV landscape.