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The public recognise the link between climate change and health, and generally do not have strong views on the role of the NHS and social care in responding to climate change
New polling by Ipsos for The Health Foundation shows the public are concerned about climate change and its threat to health and are supportive of the NHS’s aim to be net zero, but do not think this should be a priority for the NHS
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Six in ten Britons want schools to teach children about Britain’s involvement in the slave trade and its impact in the world today
People want to educate children about Britain's role in the slave trade and invest in the lives of ethnic minority groups in the UK, however Britons are less supportive of paying reparations to those whose ancestors were slaves
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Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints
This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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Half of the public think Britain is heading in wrong direction
Half of Britons think the country is heading in the wrong direction - the highest proportion since the start of the year.
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Public support majority of net zero policies … unless there is a personal cost
New research by Climate Engagement Partnership, a collaboration between Ipsos and the Centre for Climate Change and Social Transformations.
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Transforming the Insight Function
The first paper in our “Future of Insights” series, presenting new thinking about how the insight function is changing and how to elevate its impact.
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Spending back sustainably
New research by Ipsos for Nationwide Building Society's Consumer Insights Panel highlights the barriers and facilitators of more sustainable consumption for the UK.
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Doctors become the world’s most trusted profession
The new Ipsos Global Trustworthiness Index reveals that in 2021, doctors are considered the world’s most trustworthy profession.
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World Mental Health Day 2021
Our 30-country survey finds a large majority think their mental health and physical health are equally important, but they do not see this reflected in their country’s healthcare services.
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Fewer Britons expect Britain’s economy and society to have changed a year from now as a result of the pandemic
Expectations for the country and individual behaviours after the pandemic remain largely the same but fewer expect the economy and British society to be impacted by the pandemic