Künstliche Intelligenz


Innovation Publication

Ignite Growth with Collective Innovation

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

Der Newsletter von Ipsos Deutschland: Be Sure

monatlicher Newsletter von Ipsos Deutschland mit wechselnden Themenschwerpunkten und neuesten Papers, Viewpoints und Cases (deutsch und englisch)

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Advertising Publication

Misfits and the Machine: Why AI alone can’t crack creative effectiveness

In the second of our AI in Advertising papers, we explore the benefits and limitations of using AI in ad development.

Ipsos Update – August 2024

Sports, holidays, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Advertising Publication

AI in Advertising Research

Humanising AI to Spark Creativity and Brand Success.

AI and the Future of CX

Designing empathetic and meaningful experiences.

The Ipsos AI Monitor 2024: Changing attitudes and feelings about AI and the future it will bring

Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.
Innovation Publication

The new era of innovation

Shattering the Stage Gates with Generative AI.